Expert Talk: Anjul Bhambari (VP of IBM Big Data) on social media and business performance

“We can understand the context of the data, which we were missing before”

“Because there is more information, so there will be more correlation and more patterns will emerge.”

Anjul Bhambhri has 23 years of experience in the database industry with engineering and management positions at IBM, Informix and Sybase. Bhambhri is currently IBM’s Vice President of Big Data Products, overseeing product strategy and business partnerships.

Opportunity for businesses: understanding decision makers

Social media as an analytical tool for business performances

Making predictions based on analytical patterns

About Thomas van Manen

Thomas van Manen is an analyst and digital/social strategist at VINT. His research focuses on the impact of Big Data, Mobile Information Technologies, Gamification and the Web of Things. He can help organizations roll out a Social (Business) Strategy and provide business managers with analysis on upcoming technology trends. He is the co-author of Game On, a report on the business impact of games and the potential of unleashing game dynamics onto business applications and four reports on Big Data. Thomas is also Chief Editor at the VINT research blog and was part of the HOT100 in 2012, a yearly selection of the most promising alumni in Media & Arts studies.

 

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